BrewArt

It began as an internal project worked on by only a few people. They were working on developing an automated brewing machine.

The original prototype was an electrical machine with a LCD display controlled by physical buttons. Against this backdrop, the worldwide movement towards mobile and the Internet of Things (IoT) was beginning to pick up steam. Realising the need to take it to the next level, Coopers turned to Enabled for guidance in this new territory.

Bringing Enabled on board was a way for Coopers to de-risk the project and harness the R&D capability found missing in other groups.

How could users be confident that they will get their beer after more than 2 weeks of brewing? There are many factors that could go wrong, e.g. timing, temperature. BrewArt seeks to minimise human error arising from the typical plastic home brew kits.

The idea is to let homebrewers monitor the brewing process anytime anywhere while still having peace of mind offered by foolproof automation. We developed a working Internet of Things prototype as a proof of concept for BrewArt before building the real thing.

Essentially, Enabled wrapped a digital component around a physical product, facilitating communication between the BeerDroid and the user’s mobile phone via an app. Moreover, when consumers buy a recipe - a BrewPrint - from the online store, it automatically programs the BeerDroid to brew beer accurate to that style.

Hence, we built the IoT component not because it was the latest technology or a cool buzzword at the time, but because it actually did the job of automation with precision.

In other words, this IoT technology takes care of the “science” so that BrewArt’s target customers can express themselves with the “art.”